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The column of lasting insignificance…
August 29, 2015 by John Wilcock

Manhattan Memories
Chapter Two

Chapter Two—Meeting Marlene
Gilbert Seldes' The Lively Arts
Norman Mailer’s Voice column
Giving parties to meet strangers

SELF-AWARENESS has never been my strong suit. The simple act of sitting down and quietly examining who I was and where I was heading, was not something that even entered my mind until I was much older. In those early days in Greenwich Village I was too much in love with my new home to have time for any diversion. To this young immigrant writer, New York was exciting. It seemed to have everything: a variety of attractions from theater, opera, ballet, museums, ice hockey, enticing bars, and great restaurants, that people invariably listed as their reasons for not being able to leave (even if they never went to any of them).

As it seemed to me then, this volatile city was indeed one of rosy allure. It seemed to embody all the clichés with which the songwriters had endowed it: gleaming spires, teeming hordes, sweeping avenues of adventure. It was a joy to walk around the Village’s beguilingly peaceful streets, all bathed in what now seems to have been a perpetual springtime. Muggers? A term, maybe even a concept, not yet invented. Money? Hardly seemed important even if one didn’t have much. Things were cheap. Life was promising. I was still friendless but with so many things to do I didn’t devote much time to thinking about it.

I’m fully aware of how our memories always enhance and subtly polish what might have been not quite such a radiant reality but honestly, thinking back now, all I can remember is how happy I was in this big, all-too-accessible city. I’ll take Manhattan. Indeed.

In the years to come, I now realize, my professional preoccupations became directed much more to the future than the present. What were the implications of this? What was going to happen next? It’s still something that guides my thinking whenever I write about some new trend or document, some apparent prediction. But in those early days of my new life I was really living for the moment. “Each day… a little life” wrote Schopenhauer.

Knowing virtually nobody, I spent my first few weeks in tiny Greenwich Village bars basking in the enticing allure of sentimental Frank Sinatra records on the jukebox and speaking to no one. It was only when I rented a street-level apartment on Waverly Place and hung my hammock from the railings, that I made my first new acquaintances from among the curious passers-by. There’s nothing like reclining in a hammock to provoke envious or admiring comments, especially when the hammock adjoins a busy sidewalk.

And now I had my first job, working as an assistant editor on the pocket-sized Pageant magazine whose editor, Harris Shevelson, was a zealot about participatory journalism. One of his ideas was to zero in on a Waverly Place apartment building and introduce readers to the lives of people who lived here. Next he bought a crate of whisky and invited the staff to drink it all, subject to being timed and tested every hour on how ineffectual we had become at performing various tasks as we got progressively drunker. One of my assignments was to obtain all the racing papers for the previous week and laboriously match the results against what forecasts had been made by a handful of tipsters beforehand.

In magazine terms I was still wet behind the ears but I learned a lot from Harris Shevelson. One of his unusual ideas was to discourage selling subscriptions to Pageant on the grounds that newsstand sales would tell him what he most wanted to know: were more copies sold this month than last? And, if so, what might be the reason? Like most magazines we had to construct three or four cover lines for each issue: one always had to contain the word sex.

THE VILLAGE seemed so peaceful in those days, still basking in the memories of the artists, publications, and literati who had spread its name around the world. Delmore Schwartz edited the Partisan Review on Astor Place, Eugene O'Neill had overseen productions of his plays at the Provincetown Players on MacDougal Street and a host of famous writers had met, lived or worked in nearby Washington Square: Edith Wharton, Sherwood Anderson, Scott Fitzgerald, Robert Louis Stevenson, Sinclair Lewis, Willa Cather, Mark Twain, H.L. Mencken, Hart Crane. Henry James had written a novel bearing its name and a plaque on the square's north side marked where he had lived.

Chumley's, the unmarked bar on Bedford Street, became one my favorite spots, its walls carrying the framed covers by novelists who had preceded me: John Dos Passos, Edna St. Vincent Millay, Theodore Dreiser and others whose names were yet unknown to me. I used to wonder wistfully if one day something of mine might be among them.

I hadn't read all these authors but I'd heard of them and was aware that the Village's reputation for publishing avant garde papers and magazines went back for well over a century. I searched for some mid-20th century equivalent but found nothing except an existing paper, the Villager, which carried news of local tea parties and an insipid column ostensibly written by the editor's cat named Scoopy Mews, a piece of camp that was a decade or two before its time.

Climbing the steps to a jewelry store on 8th Street, I went in to ask its bearded owner Sam Kramer: "Why doesn't this famous bohemian Greenwich Village have a proper newspaper?"

"Why don't you start one?" was Sam's rejoinder, and within a week of my arrival I had pinned up a notice in a Sheridan Square bookstore asking for volunteers. Through that I met Ed Fancher and Dan Wolf, both then working at the New School but not quite as penniless as myself. More than a year was to pass, however, before we met again at which point Fancher decided to cash in his telephone stock and finance a weekly paper, assisted by Dan, then a press aide at the Turkish Information office; Jerry Tallmer, an editor at The Nation and myself.

I remember Dan telling me that his boss used to subscribe to a clipping service about Turkey but got so flooded with irrelevant clips around Thanksgiving that they declined to renew. It was the only joke I ever heard him tell. Dan's girlfriend Rhoda had gone to school with Norman Mailer whose The Naked and the Dead, a treatise about his Korean War experiences had recently become a best seller ("Write us a good antiwar novel, man"--"Well, just a minute until I shoot another gook man, then I'll sign up" was how Kenneth Rexroth sardonically described that event). My cynical observation was that famous authors who were paid by the word had a tendency to be a bit windy.

Mailer, who came up with the paper's name after we'd all filled reams of paper with less desirable suggestions, decided to write a weekly column, the first of which began:

"Many years ago I remember reading a piece by Ernest Hemingway and thinking, 'What windy writing..." The column was basically an apologia for its own existence but went on to suggest that novelists were "more columnistic than the columnists. Most of us novelists who are any good are invariably half-educated; inaccurate, albeit brilliant on occasion; insufferably vain, of course; and, the indispensable requirement for a good newspaperman, as eager to tell a lie as the truth".

The second week doubled his Wind Quotient:

Quickly, a column for slow readers lapped over the two full columns into an adjoining single column and concluded on a six-inch turn further back in the paper. Devoted to the subject of communication, it predated McLuhan in containing a real truth that nevertheless was virtually unintelligible, concluding with:

"Therefore brethren, let me close this sermon by asking the grace for us to be aware, if only once in a while, that beyond the mechanical communication of all society's obvious and subtle networks there remains the sense of life, the sense of creative spirit...and therefore the sense no matter how dimly felt of some expanding and not necessarily ignoble human growth".

This pretentious and condescending rubbish was not being sympathetically received by Voice readers, some resorting in response to parody, but most accusing the star columnist of pomposity, verbosity, half-baked opinions, being patronizing, and suffering from "illusions of grandeur". Understandably, however, the publicity brought welcome attention to the paper, and this was magnified when Mailer chose to devote a half page ad reprinting all the crappy reviews that had appeared deriding his third novel, The Deer Park.

In the course of time, however, this book did get some good reviews. Writing almost thirty years later, Mary V. Dearborn judged that although “its philosophical claims are meager, (it) is a highly enjoyable and provocative book, the writing stylistically Mailer’s strongest”. The Deer Park sold more than 50,000 copies and rose to sixth place on the New York Times’ best seller list.

In his sort-of autobiography, Advertisements for Myself (1959) which pointedly omitted me, and only me, from his list of Voice staffers, Mailer confessed that the book had stemmed from his adoption of marihuana which had led to a revolution in his thinking. “I felt that I was an outlaw, a psychic outlaw, and liked it, liked it a good night better than trying to be a gentleman”.

IN MY EARLIER LIFE in Canada, I had attended a lecture by Gilbert Seldes, known to me only at the time as somebody hired by the Canadian Broadcasting Corporation to give an introduction to this new medium, television, on which CBC had just embarked. Now, a year or two later, I read about his reputation as a culture critic and author of a best seller, The Lively Arts, and urged Jerry Tallmer to accompany me and invite him to contribute a column to the Voice. Our tentative suggestion that he might write for us ”occasionally” was met with a vehement: “No I will not. I will only write for you if I can write regularly." Thus, we acquired our second star columnist, a gracious contrast to Mailer.

But, even as the paper’s circulation began to pick up, Ed and Dan realized that it was not fast enough to survive financially without outside help. Tallmer and myself were working 16-hour days for $25 per week, and with all the other expenses, Fancher's original $14,000 soon ran out and after a series of fierce rows, Mailer and a young loafer-about-town named Howie Bennett agreed to refinance the paper.

Their conditions were that if Fancher and Wolf couldn't make a go of it within a year, they would take over and run the paper. Before that 12 months was over though, Mailer had, to all intents and purposes, bailed out. He offered me a joint once, but in those days I was too dumb to know the difference between marihuana and other drugs (as many people still are even today) and nervously turned it down.

The Voice deserved to be noticed if only for sponsoring such pioneering concerts as those of electronic musician Edgar Varese and the by-then almost-forgotten Billy Holliday. And the fledgling Off-Broadway movement, which did so much to boost little theatres, only became so through the efforts of Tallmer, our drama critic. But there was just no money coming in and Fancher's stake plus the input from Bennett and Mailer was soon exhausted.

UPTOWN, i.e. ANYTHING NORTH of 14th Street, was anathema to me in those days, but occasionally I'd venture into midtown streets invariably pausing for a few words with the blind poet/composer Louis Hardin, known to most people as Moondog and an even more familiar a figure than most politicians. Bizarrely dressed in an abundant felt robe with a twin-pointed Viking-style hat, he would stand motionless on a corner in the West 50s for hours, holding upright a six-foot spear, soliciting--but never asking--for money, by offering for sale his poems (“Be a hobo and go with me, to Hoboken by the sea”) or playing a rhythmic number on his drums. "I have to make my overhead" he would say, always keeping his remarks to a minimum and displaying almost no curiosity about his interrogator.

"I came here to seek fame and fortune" he once remarked, "and so far I've achieved fame". Leonard Bernstein, Marlon Brando, Julie Andrews and Charlie Parker have all claimed to be among his friends and many years later, Atlantic Records released an album of his music, Sax Pax for a Sax in 1997 when he was reported to be living, aged 81. in Germany’s Ruhr Valley.

BY THIS TIME I had made a few friends in New York, often by striking up conversations in the subway (it was a more innocent time) or in the bars. Invited to a party in a Bleecker Street loft, I asked Bud Waldo, the host, if he'd like to "share" another party some day, explaining that we each invited a few friends and stumped up $10 apiece (it was a much cheaper time) for a barrel of beer and paper cups. After Bud agreed we pulled off several successful gatherings with my guests usually the result of handing out stamped cards:

Next party

on which I had filled in the relevant blanks with date and address. The parties were terrific largely because I circulated constantly introducing people I didn’t know to other people I didn’t know. Amazingly enough, this strange mix of writers, plumbers, artists, tourists and what-have-you mingled so well that I was constantly being complimented, even years later, by strangers who said they had rarely attended such heterogenous gatherings. And, of course, it's true that most of the parties we attend are with people of "our own kind", whatever that may be. Judy Collins, Woody Allen, Orson Bean, Sally Kirkland, Mary Travers and Hugh Hefner's brother Keith were among our early guests and Jeff Blyth, a former newspaper colleague of mine from Newcastle-on-Tyne, went off and married an old girl friend, Myrna, after I introduced them. She reached the editorial heights in the women’s magazine field but apart from a casual meeting at a party years later, never spoke to me again. I was often being told of similar Cupidic match-ups for which I'd been responsible.

(Chapter Two continues next week)

Chapter Two—Meeting Marlene
Steve Allen derides TV columnist
In Marlene Dietrich’s apartment


Manhattan Memories is available at


National Weed (1974, issue #3)

A Guide to Occult Britain

Forty years ago the second of my three books about magic was published, A Guide to Occult Britain (Sidgwick & Jackson) covering a wide range of sites from Stonehenge to Loch Ness and King Arthur country to the witches of Pendle Hill. It is now available as an eBook on

Over the past year, my combined medical and support costs from a stroke I had in April 2014 have been more than $100,000. If you'd like to help, use the Paypal donate button, or better yet, buy my book, and thank you. —JW

Now on Boing-Boing!

An authorized comic book biography of John Wilcock, 
art by Ethan Persoff and Scott Marshall

An authorized comic book biography of John Wilcock,
art by Ethan Persoff and Scott Marshall

This IS a book-length comic series on John Wilcock. People who enjoy focusing on underground and alternative media are occasionally familiar with John's work, but most often the response is "who's that?" Outside of small press historians and collectors, John remains very unknown. Which makes no sense, the more you learn about him. We're very excited about the opportunity to tell his story. Art for THE STORY OF JOHN WILCOCK is by me and co-conspirator Scott Marshall. Story comes from an extended and ongoing year-long interview with Wilcock, himself. The focus is John's years in New York, roughly 1954-1971.

(read more)

January 2, 2011

John WIlcock at home in Ojai
Photo Credit: Carmen Smyth/News Press

A way with Andy Warhol : John Wilcock recalls life in iconic pop artist's inner circle
Marilyn McMahon, Staff Writer
Santa Barbara News Press

During a journalism career that began when he was 16, John Wilcock has interviewed celebrities — Marilyn Monroe, Marlene Dietrich, Milton Berle, Steve Allen and Bob Dylan, to name a few — was part of enigmatic pop artist Andy Warhol's intimate circle in the 1960s, traveled to exotic locations all over the globe, has written dozens of books ranging from frugal travel to magic, was one of five founders (Norman Mailer was one of them) of the Village Voice and co-founded Interview magazine (still in circulation) with Mr. Warhol.

Today, the 83-year-old writer, who has been described by others in his field as "a libertarian-anarchist" and "a talented Bohemian counter-culture journalist," lives a tranquil life in a rustic cottage he rents on the outskirts of Ojai.

(click here to access the Santa Barbara News Press online where the full text of the article is available by subscription)

January, 2011

The Return of the World's Worst Businessman

Sneak Peak “The Return of the World's Worst Businessman”
Tyler Malone
PMc Magazine

John Wilcock is not what you would call a household name, and yet, he has had a measurable impact on art, journalism and culture-at-large over the last century. He co-founded Interview with Andy Warhol. He also was one of the co-founders of The Village Voice. He has written for countless print and online publications: Frommer’s, The Daily Mirror, The Daily Mail, The East Village Other, The Huffington Post, The New York Times, The Ojai Orange, etc. So why, one feels inclined to ask, is he relatively unknown? The answer seems simple: Wilcock has called himself “the world’s worst businessman.” This self-description makes sense because listening to him one hears the voice of a writer and a traveler and an enthusiast, not at all the voice of a businessman. In an age when it seems like everyone is all about business—art as a business, fashion as a business, everything as a business—it is refreshing to hear someone self-identify as “the world’s worst businessman.” It seems less like he has failed as a businessman and more like he has refused to become one. In addition to all his other accomplishments,...

(read more)

Wednesday, December 29, 2010

Jewcy Top 10 Art Books of 2010
Margarita Korol

This brilliant remake of a pop primary document is brought to you by John Wilcock, probably the Most Interesting Man in the World in the realm of writers. The Village Voice cofounder had also edited Warhol’s seminal mag Interview in the 70s. The fruit of the book is in the genius of its redesign. After 40 years out-of-print, the newly edited edition is “beautifully redesigned in a bright, Warholian palette” that surrounds a trail of Harry Shunk’s internationally Pop-art-informed camera as well as transcribed interviews with those closest to Warhol that ultimately make up an oral history of the artist’s Factory period. By looking at him through the scope of his peers, this book is the equivalent of Pittsburgh’s Warhol Museum in illuminating qualities of Warhol’s warped mirror on which our American culture was briefly reflected.

Said John Wilcock in explaining the book, “A lot of people really misunderstood him then and indeed still do, although there’s hardly a day when Andy’s name is not mentioned in the paper.” Especially interesting is the timing of Warhol’s booming popularity as it comes half a century after pop rushed the 60s, a period similar to our own with fluxes in economic, political, and civil rights climates.

(read more)

Monday, November 15, 2010

A Reader Comment from the recent New York Times Frugal Traveler post
RN—Sydney, Australia

Not only did John Wilcock shake up staid publishing in the USA, from the Village Voice to the East Village Other, his influence extended to several continents, including Australia & the UK, where - in his mild mannered way - he pushed the boundaries of image and speech. The counter culture was nothing but a dull puddle, until John kicked out the jams and ignited the Underground Press, which attracted absurd prosecutions, that of course boosted circulations. An unsung hero of the sixties,

indifferent to self promotion and the hoarding of gold, it is great to see John get a dash of recognition.

(read more)

Wednesday, October 27, 2010

A Budget Travel Pioneer on a Time When $5 a Day Was Real (Frugal) Money Frugal Traveler

by Seth Kugel
John Wilcock at the New York Times

It was the first handwritten letter I’d received in 5 years. Or maybe 10. Signed by John Wilcock, a man I’d never heard of, and postmarked Ojai, Calif., it was waiting for me when I returned from my Săo Paulo-to-New York summer trip. Mr. Wilcock wrote that he had been an assistant editor at The Times Travel section back in the 1950s, and had written the first editions of “Mexico on $5 a Day,” “Greece on $5 a Day” and “Japan on $5 a Day” for Arthur Frommer in the 1960s.

By George, I thought. This man was the original Frugal Traveler.

(read more)

available in print...

Manhattan MemoriesManhattan Memories
An Autobiography
by John Wilcock

"A GOOD WAY to describe John Wilcock is to say that he is a talented bohemian counter-culture journalist who once played a major role in the emergence of America’s underground press. Born 1927 in Sheffield, England, he left school aged 16 to work on various newspapers in England, and on Toronto periodicals before moving to New York City. There in 1955 he became one of the five founders of the Village Voice in which he and co-founder Norman Mailer wrote weekly columns. Wilcock called his column “The Village Square”, an intended pun. He and young Mailer were not quite friends, although Wilcock was at times annoyed, but always amused, by Mailer’s monstrous ego."

-From the preface of Manhattan Memories, by Martin Gardner
order from
also available at (in paperback or for your Kindle)
and other online booksellers